Case Study: Drone Video Production for Real Estate Listings on Airbnb and VRBO
Background: A local real estate company was looking to increase the visibility and appeal of their properties listed on popular vacation rental platforms such as Airbnb and VRBO. They wanted to utilize drone video production to showcase the properties and their surrounding areas in a unique and engaging way.
Solution: The real estate company partnered with an Ablaka Digital Agency drone video production team to create high-quality aerial footage of their properties. The drones used were equipped with advanced cameras capable of capturing stunning 4K resolution video. The footage was edited and produced into a polished final video product that highlighted the properties and their surrounding areas in an engaging and visually stunning way.
Results: The real estate company saw a significant increase in interest and bookings for their properties listed on Airbnb and VRBO after incorporating the drone videos into their listings. The aerial footage provided a unique perspective and showcased the properties in a way that traditional ground-level footage could not. The company received positive feedback from both renters and property owners, who appreciated the added value the drone videos brought to their listings.
The real estate company also utilized virtual reality technology to make the property viewable from the comfort of the customer’s home. This increased engagement and helped the customer to make a better decision.
Conclusion: Drone video production can be an effective tool for increasing the visibility and appeal of real estate listings on vacation rental platforms such as Airbnb and VRBO. By showcasing properties in a unique and visually stunning way, real estate companies can attract more renters and increase bookings. Additionally, Virtual Reality can be an added advantage to help customers make better decisions.